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San Diego Media MaxEXP Brochure
Home > MaxEXP® > MaxEXP® Features

MaxEXP® Features

 Administrative Management
MaxEXP® is equipped with complete administrative management functionality that allows you to control users & groups, set permissions, transfer files, manage order exports & account information within MaxEXP®'s administrative interface.


Description
CONTROLLED USERS/GROUPS ACCESS. Create and control the access points for all users & groups.
Features:
» Controlled Users/Groups Access
» File Manager
» Import and Manage Full Tax Tables
» Integration Framework
» Order Export
» Order Management
» Order Volume Monitoring
» Unique Store Domains

 Auto Response e-mail Framework
The MaxEXP® Auto Response eMail Framework is designed to let you easily add marketing content to your site's triggered emails. Add accessories, product recommendations, testimonials and more to your order confirmations, shipping confirmations and other emails generated by your site.


Feature Description
ADVANCED TRACKING. Track the success of your transactional and triggered emails by measuring how many of the emails were opened and clicked. Also measure how much additional revenue each email generated.
Features:
» Advanced Tracking
» Full-featured Transactional Emails
» Shopping Cart Reminders

 Catalog Management
Managing your inventory has never been easier. MaxEXP®'s infrastructure is scalable enough for small to large inventory databases.

With the catalog management system anyone can make updates and changes to the web site.


Feature Description
ACCESSORIES/RELATED ITEMS. Create cross sell and up sell opportunities by adding accessories and related items to your products. Display accessories on your product pages, customer shopping carts or within order confirmation emails sent directly to your customer.
Features:
» Accessories/Related Items
» Add and Edit Products
» Advanced Product Search
» Category Management
» Complex Product Display
» Inventory and Back-Order Management
» Group/Multiple Pricing Levels
» Price Archiving
» Spotlight Products

 Collective Intelligence / Building Community
Increasing brand awareness through your customer base is a great way to spread the word about your products and services. There are many options in building your viral marketing campaigns.

Building community is an important part of websites today. Having a social network where users can provide feedback to you & fellow shoppers, and do viral marketing makes your site come to life. Utilize user-generated content with ratings & reviews, true stories and testimonials, send page & wish list to a friend.


Feature Description
RATINGS AND REVIEWS. Let customers create valuable content for you with ratings and reviews. For each product the customer can provide feedback that doesn't go live on the site until you approve it.
Features:
» Ratings and Reviews
» Send a Page to a Friend
» Send your Wish List to a Friend
» Stories & Testimonials

 Compact and SEO Friendly URLs
Major search engines look for keywords in URLs when determining a site's ranking. Don't let your software limit your search engine optimization effectiveness. MaxEXP allows you to custom name the URL of every content page and product page on your site. Create simple, effective URLs that look as simple as www.website.com/productname. This feature alone can increase organic search traffic to your site by an average of 20%.


 Customer Care
MaxEXP®'s customer care tools are designed to enhance the customer's experience on your site by empowering the customer to self service their needs — reducing your staff resources for customer support. With customer care tools your site becomes a powerful way to build consumer loyalty and increase profits.


Feature Description
DEALER LOCATOR. Using the Dealer Locator, users can enter their zip code to generate a list of dealers closest to them. Using sophisticated MaxEXP® technologies the Dealer Locator uses latitude and longitude to accurately display the customer's distance from the dealer and other relevant contact information.
Features:
» Dealer Locator
» Express Order
» Google Search Integration
» Internal Search Engine
» Local Google Integration
» My Account
» Order Desk

 Fulfillment Centre
The fulfillment center is a vitally important component to your eBusiness. MaxEXP® streamlines and offers flexibility in all areas of fulfillment making it easy for you and your customers to work together.


Feature Description
CATALOG REQUEST PROCESSING. Add catalog requests to your site. Requests can be downloaded from your MaxEXP® Business Centre for quick and efficient mailings.
Features:
» Catalog Request Processing
» Rule Based Shipping
» UPS And FedEx Tracking

 Marketing Tools: Drive Sales
MaxEXP® offers a multitude of features that will benefit your company as well as your customers. We realize that driving organic traffic, increasing conversions, offering a robust feature set to your customers, and ease in implementation are important to you.

Enabling eCommerce is only one component of creating a successful eBusiness. To complement the comprehensive, robust order and transaction management, an array of marketing tools have been developed within MaxEXP® to drive web traffic and to increase conversions.


Feature Description
BANNER MANAGEMENT. Track which images and products receive the most traffic. Create banners to track new links, new products, and brochure downloads. Banner management can also be used to track ads and links to your site from affiliates.
Features:
» Banner Management
» Catalog Request
» Coupons
» Cross-Sells And Up-Sells
» Form/Survey Builder
» Gift Certificates
» Google Analytics Integration
» Online Product Registration
» Search Engine Friendly Dynamic Content
» MaxRecommender

 MaxEXP® Email Marketing with MaxDMS
Businesses understand that email marketing is a cost effective & powerful method of marketing. MaxDMS gives you the power to create, track, manage subscriber lists and content and generate valuable reports easily.


Feature Description
EMAIL CREATION. Not all marketers are as technically savvy when it comes to creating HTML emails. We offer a set of tools for both technical and non-technical users.
Features:
» Content and Image Libraries
» Email Creation
» Results Tracking
» Subscriber Management

 MaxRecommender
Increase sales with product recommendations. MaxRecommender is a revenue generating tool that generates product recommendations in strategic areas of MaxEXP sites using advanced algorithms to determine the most likely products that the customer visiting the site will purchase.

Clients with MaxEXP software can plug in recommendations in key areas of their eCommerce sites including product pages, the customer's shopping cart, order confirmation emails and send a page to a friend emails. The recommendations generated are then tailored towards the customers' history, as well as the order history of the entire web site.

 

 Ongoing Max Support Features
MaxEXP® support is designed to keep your enterprise secure, online and PCI compliant. Our highly managed hosting solution is designed to guarantee that your data is protected at all costs. Some of our features are: Daily backups, load balancing, managed firewalls, redundant power, redundant bandwidth, payment gateway management, database setup & admin, and up to date PCI compliance.


 PageBuilder Features
Page Builder is a modular interface that allows you flexibility in your html page creation.

Not all marketers are as technically savvy when it comes to creating HTML. At San Diego Media, we took this into consideration and built Page Builder, a modular interface that lets you edit your html, organic SEO tags, has multimedia support (audio, video, flash, images) and support for html generated by various authoring tools.


Feature Description
HTML EDITOR. Make text formatting changes, without any HTML knowledge.
Features:
» HTML Editor
» Multimedia Support
» Support for Authoring Tools

 Product Sorting and Filtering
Accelerate the time it takes for customers to find the products they are looking for with sorting and filtering capabilities. Sort products by product rating, most popular and best priced among a few. Filter by any number of custom criteria including size, color, or feature.

 

 Product Submission to Major Shopping Engines
Submit your entire product line to major shopping engines including, Yahoo! Shopping, Google Product Search, NexTag, ShopZilla, PriceGrabber and Shopping.com. MaxEXP is integrated with SingleFeed, one of the leading experts in the shopping search industry. Manage and optimize your data feed through a single interface.


 Reports and Statistics
Measure your site's success with reports and statistics. MaxEXP® offers flexible reporting for every department at your company with an easy to use interface.


Feature Description
AUTOMATED EMAIL REPORT. The email report feature can be setup to automatically generate daily, weekly, and monthly sales reports that are sent to multiple email addresses. Keep your management and marketing departments informed.
Features:
» Automated Email Report
» Campaign Tracking
» Coupon/Promotion Report
» Internal Search Statistics
» Max Stats
» Order Stats

 Shipping Cost Estimator
Don't frustrate customers by forcing them to register on your site before displaying shipping and tax costs. Increase conversion rates by allowing customers to estimate their shipping and tax costs directly on the shopping cart page.


 Time Triggered Emails to Customers
Create promotions and marketing campaigns with time-triggered emails sent to repeat customers. Send customers surveys, requests to review products and reminders to replace consumable parts on products they’ve already purchased.


 Transaction Processing
Give your customers a full-featured, secure checkout experience. Your customers will appreciate the flexibility in the ordering and checkout process.


Feature Description
SECURE TRANSACTION PROCESSING. MaxEXP® system ensures all transactions are secure utilizing the most robust encryption technology available.
Features:
» Secure Transaction Processing
» Security Code Credit Card Validation
» Streamlined Checkout
» Supports Multiple Accounting Systems
» "Visi" Cart
» Wish List

 Transactional Marketing Emails
Fully customize, market and track transactional emails sent by your web site. Provide buying tips for new registrants; add personalized product recommendations to order confirmations, up sell customers with promotions for accessories to the products they just purchased.

The MaxEXP system allows you to a/b test various marketing messages in transactional emails sent to your customers to build customer retention and increase revenues. Emails include order confirmations, shipping confirmations, send a product to a friend, review your purchase, send your wish list to a friend, registration confirmation and catalog request confirmation.

Transactional Marketing Emails
 

 Unique Coupon Code Generator
Increase revenue by driving sales to your site through offline marketing. Create coupons and generate an unlimited number of unique coupon codes to print out in flyers and advertisements. Every individual flyer can have a unique and track-able code. Each coupon code can be used once on the site. MaxEXP further supports this strategy through comprehensive analytics.




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