MaxEXP™ eBusiness Platform Incorporates Google Analytics

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Home > News > Press Releases > May 8, 2007

MaxEXP® eBusiness Platform Incorporates Google Analytics
San Diego Media, Inc., a global leader in eBusiness software solutions, announces recent integration with a premier Web-analytics program.

San Diego, CA, May 8, 2007
MaxEXP® continues to strengthen its position as the definitive high-end eBusiness solution with the platform's recent integration with Google Analytics™. MaxEXP designer and developer San Diego Media recently announced the completion of this integration that expands the already-extensive management tools available. According to Brian Kent, founder and CEO of San Diego Media, "This new enhancement provides our clients with actionable intelligence without the expense of a costly analytics package. By integrating the MaxEXP revenue and order data with the Google Analytics capabilities, clients are given comprehensive business views that deliver a higher degree of eCommerce intelligence."

Google Analytics has become a recognized authority in Web analytics. This combination provides MaxEXP clients an elaborate set of tools that measure and report the critical facets of their eBusiness. They get important metrics for targeting and tracking visitors, evaluating their behaviors, and monitoring their purchases.

MaxEXP has its own comprehensive set of analytics and reports. This combination supplies critical revenue, product, and customer data with Google Analytics for better analysis. "The addition of Google Analytics capabilities to MaxEXP is providing invaluable insight into our customers' behavior. We're able to make educated decisions on changes to our site and actually test the results," reports San Diego Media client Ken Kerr, President and CEO of Home Controls. "Access to this kind of information allows us to increase targeted traffic and improve the user's experience – all of which translates into more sales and higher revenues."

About MaxEXP and San Diego Media
MaxEXP is San Diego Media's complete eBusiness enterprise solution for medium to large businesses, utilized by a variety of manufacturers and retailers like Surefire and Home Controls. The open standards modular architecture of MaxEXP ensures scalability and flexibility, with a lifecycle cost that is less costly and more effective than traditional solutions. MaxEXP is designed to enable companies to leverage their existing systems and infrastructure as part of a total eCommerce solution. San Diego Media also offers complete professional services by one of the leading teams of eBusiness specialists in the industry.

For more information about MaxEXP and San Diego Media, please visit www.sandiegomedia.com.

CONTACT:
Brian Kent
San Diego Media, Inc.
9820 Willow Creek Road, Suite 450
San Diego, CA 92131
858.444.2700
brian.kent@sandiegomedia.com
www.sandiegomedia.com