Integration and Data Interfacing

Reduces costs, Improves customer service, Increases sales
San Diego Media provides full data integration services for clients who wish to integrate their existing systems into a single eBusiness interface. MaxEXP®, our eBusiness platform, is built on open standards and therefore integration with virtually any system is possible. However, San Diego Media also offers data integration services to clients who may have requirements outside of MaxEXP®.

Why data integration is important for a successful eBusiness
Businesses integrating their data into one interface are gaining considerable competitive advantage in the online marketplace. Integration of legacy systems, eBusiness applications, and marketing tools is allowing companies to reduce costs, while improving customer service and increasing sales. Managing data under a single source is helping companies streamline business processes and enhance eCommerce functionality by providing real time information to employees, customers and affiliate partners.

Data integration reduces costs...
By integrating systems a company can automate business processes and alleviate time spent exporting and importing data from one system to another. With data being managed under a single source a company has the flexibility to actually improve current business processes. Furthermore, employees have the capability to access, modify, or delete information in real time ensuring employee and customer confidence and reducing resource costs.

Data integration improves customer service...
With an integrated eBusiness system customers have access to real time account and order information via the Web. Customers can therefore update order information, purchase products, and edit account preferences utilizing the front end of your eBusiness solution, your eCommerce site. As customers become more self-sufficient, customer care costs are further reduced for your company.

Data integration increases sales...
With an integrated eBusiness system customer information is housed in one environment enabling you to develop a complete picture of the customer so that you can customize the user's experience based on their attributes, past orders, and preferences. Personalized web interfaces, behavioral marketing, automated email replies, and targeted promotions are just a few of the benefits of integrating customer data.

For more information on how San Diego Media can help you with your integration needs contact us.