Even the most accomplished writers get blocked. What can help is to follow a framework that is tried and tested, and leverages the things you do day-to-day in your business.
Here are six ideas you can use to help craft your next social post:
- Industry posts
- Links to free resources
- Popular relevant podcast
- “On this day in history”
- Customer reviews and testimonials
Quick tips and Advice #ProTip
A great way to win is to start with the next milestone for your company - what is coming up next?
Maybe an anniversary?
A new product or service offering?
The grand opening of a new location (post covid)?
One of the best places to celebrate is on Instagram with a campaign focused on something that both you and your customer will care about - it creates authenticity and encourages more users to follow along. By making these personal connections you’re humanizing the business and building brand awareness.